As of December 2025, optimising your Google Business Profile (GBP) for local search in Australia hinges on fresh, engaging content and robust customer interaction. Focus

As of December 2025, optimising your Google Business Profile (GBP) for local search in Australia involves a strategic focus on rich content and direct customer

Did you know that 97% of consumers use the internet to find local businesses in Australia? That’s a staggering figure, and if your Google My

Did you know that 97% of consumers use the internet to find local businesses? For Australian small and medium-sized enterprises (SMEs), this statistic is a

Businesses using QR codes for reviews report up to 10x increases in customer feedback. More reviews mean higher search rankings, improved trust, and increased conversions

Since November 2024, a verified Google Business Profile is required to run Local Services Ads. With 76% of local searches leading to in-store visits within