Answer Engine Optimisation
Answer Engine Optimisation – FAQ’s
Get Your Brand Into AI Conversations
ChatGPT, Claude, and Gemini are replacing Google for millions of searches daily. If AI assistants don’t mention your brand, you’re invisible to a growing market.
Competitive edge: Getting cited by LLMs, entity optimisation, measuring AI visibility, and positioning ahead of competitors.
Expert guidance on: Entity building and optimisation, citation strategies that work, measuring your AI visibility across platforms, and staying ahead of competitors in AI search.
What’s the difference between traditional SEO and Answer Engine Optimisation (AEO)?
Traditional SEO and AEO are both essential for search visibility, but they solve fundamentally different problems in how Australians find information today. Traditional SEO optimises your
What is Answer Engine Optimisation (AEO)?
Answer Engine Optimisation (AEO) is the practice of structuring your content so AI-powered tools like ChatGPT, Claude, Perplexity, and Google’s AI Overviews can find, understand,
How to make technical content AI-search friendly?
As of early 2026, AI search engines – like Google’s evolving systems – prioritise content based on semantic understanding, not just keywords. This means focusing
Does mobile optimization affect AI search?
As of early 2026, AI-powered search engines – like Google’s Gemini and emerging Australian platforms – heavily prioritise mobile-first indexing and user experience when determining
How to optimize case studies for AI citations?
As of early 2026, AI-powered search engines and content aggregation tools are increasingly relying on structured data within case studies to verify claims and generate
What’s the best way to structure headings for AI search?
As of early 2026, AI-powered search engines like Google’s Gemini and Bing AI prioritise understanding the *intent* behind a search query, not just keywords. This