Google Maps is a geographical discovery tool – people use it to *find* locations, get directions, and explore areas. Google Business Profile (formerly Google My

The ‘Questions & Answers’ section of your GBP now features prominently in voice search results. Proactively populate it with FAQs your customers commonly ask. Structured

Google Business Profile (GBP) attributes are pieces of information that provide specific details about your business beyond your name, address, and phone number. As of

Tracking your Google Business Profile (GBP) performance in 2026 relies on analysing data provided directly by Google, alongside insights from integrated marketing platforms. As of

Google Business Profile (GBP) verification confirms your business’s legitimacy to Google and unlocks crucial features like appearing in local search results and Google Maps. As

Google Business Profile (GBP) posts function as mini-ads directly within Google Search and Maps, increasing your visibility to local customers actively searching for businesses like