Answer Engine Optimisation
Answer Engine Optimisation – FAQ’s
Get Your Brand Into AI Conversations
ChatGPT, Claude, and Gemini are replacing Google for millions of searches daily. If AI assistants don’t mention your brand, you’re invisible to a growing market.
Competitive edge: Getting cited by LLMs, entity optimisation, measuring AI visibility, and positioning ahead of competitors.
Expert guidance on: Entity building and optimisation, citation strategies that work, measuring your AI visibility across platforms, and staying ahead of competitors in AI search.
Will traditional SEO die because of AI in 2026?
Traditional SEO won’t ‘die’ in 2026, but its function is evolving significantly due to the increasing capabilities of AI-powered search experiences; the core mechanism of
How does answer engine optimisation work in Australia?
Answer engine optimisation (AEO) focuses on structuring content to directly answer user questions displayed in Google’s Search Generative Experience (SGE) and other emerging answer formats,
What’s better GEO or SEO in 2026?
In 2026, neither GEO (Geographic SEO) nor SEO (Search Engine Optimisation) is inherently ‘better’; they are increasingly intertwined and function as complementary components of a
How to optimise for Google AI Overviews in Australia?
Optimising for Google AI Overviews in Australia centres on providing Google’s systems with highly structured data about your content, enabling it to be directly featured
Is AI search replacing Google in Australia 2026?
As of December 2025, AI-powered search engines like Perplexity AI and Microsoft Copilot are not replacing Google as the dominant search engine in Australia, but
How to measure GEO success in Australia?
Measuring Geographic (GEO) success in Australia, as of December 2025, largely relies on utilising location-based data within digital marketing platforms, primarily Google Ads and Meta