As of December 2025, Australian small businesses should prioritise creating comprehensive, high-quality content that directly answers user questions to maximise their chances of appearing in Google’s AI Overviews throughout 2026. AI Overviews are designed to provide direct answers, so your website content needs to be the definitive source.

Focus on clear, concise explanations of your products, services, and industry expertise. Ensure your website is technically sound, with fast loading speeds and mobile-friendliness, as these remain crucial ranking factors. By publishing detailed, factually accurate content that addresses common Australian customer queries, you’ll be well-positioned to benefit from this evolving search feature.