What is a Good ROI?
What is a Good ROI? I was on the phone speaking to a potential new customer recently and he said to me “I just want a good ROI”. I said, what...
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The Paradox of Profitable Customers
One of the questions we ask in our growth workshops, is what percent of your new customers know what they want? Most businesses reply with; “Most c...
Crusts and Curly Hair
I'm not quite sure how I started believing that if I ate the crusts on my toast my hair would turn curly. Being the youngest of three brothers I w...
Why don’t you reply to my emails?
Why don't you reply to my emails? It’s really frustrating me, the time I spend writing emails for “no response”....
Digital Harmony: What is it and does it really exist?
Digital Harmony: What is it and does it really exist? "Digital Harmony" is a term we use a lot here at ROI. It is when all your digital marketing wor...
Spend Less, Pocket the Rest
Spend Less, Pocket the Rest: Be ruthless on your digital marketing spend. Did you know you could be spending up to 75% less on your marketing camp...
Tips to Squeeze More From Your Adwords Campaign
Free Advice Friday: Tips to Squeeze More From Your Adwords Campaign Would you try and sell car insurance to someone without a license? A female gym ...
The Kapow Moment: We just got this business 40% more leads…
The Kapow Moment: The Best Practice for Website Conversion. We just got this business 40% more leads - for less money....
We just improved this landing page by 700%! Find out our secret…
It's one thing to get people 'landing' on your page. It's another to have them really 'take off' into valuable sales leads......
