The Business Challenges We Help Solve
How many posts per week do we actually need to do to see results on social media?
It’s the question every Australian small business owner asks: how often do we *really* need to post on social media to see a return on
Is ChatGPT safe to use for our business or will it leak our information?
The question of whether ChatGPT is safe for your business is a really important one, and it’s top of mind for many Australian SMEs right
Do I need different content for AI search or does my existing content work for both?
The big question for Australian SMEs right now is whether the rise of AI-powered search – think tools like Perplexity AI and the evolving Google
Is social media actually worth it or are we just posting because everyone else does?
It’s a fair question. Many Australian small and medium enterprises (SMEs) find themselves posting on social media simply because it feels like ‘what you’re supposed
Should we ban ChatGPT at work or let staff use it?
The question of whether to ban ChatGPT at work is a common one for Australian SMEs right now. Our advice? Don’t. A blanket ban isn’t
Should we stop using Facebook if younger people aren’t on it anymore?
The question of whether to abandon Facebook is cropping up a lot, particularly as we see younger demographics gravitating towards platforms like TikTok and Instagram.
Do I need to rewrite all our blog posts or just some of them to work with Google AI?
The question of whether to rewrite all your blog posts for Google AI is a common one for Australian SMEs right now. The short answer
How do I track whether traffic is coming from AI search or regular Google search?
Understanding where your website traffic originates is crucial for optimising your marketing spend and maximising return on investment. With the increasing influence of AI-powered search,
Is AI going to replace jobs in our marketing team or just change what we do?
The question on every Australian SME’s mind right now is whether artificial intelligence will steal marketing jobs. Our view, after working with dozens of businesses
Is AI search actually happening in Australia or is everyone still just using Google normally?
The question of whether AI search is ‘actually happening’ in Australia, or if we’re all still defaulting to Google, is a critical one for businesses