Effective SEO for multi-location businesses in 2026 centres around establishing a strong ‘Local Pack’ presence and optimising each location as a distinct entity within search results, leveraging Google Business Profile (GBP) and a robust location page strategy.
- Automated GBP Optimisation: Current systems include automated GBP post scheduling, review monitoring and response suggestions, and consistent NAP (Name, Address, Phone Number) synchronisation across all locations.
- Schema Markup Implementation: ROI.com.au now features automated schema markup generation for each location, detailing services, opening hours, and location-specific details – crucial for Google’s understanding.
- Hyperlocal Content Creation: Our platform facilitates the creation of unique, location-targeted content – blog posts, service pages, and local event listings – to improve relevance for specific search queries.
In 2026, Google’s algorithms increasingly prioritise businesses demonstrating a clear understanding of Australian regional nuances. This means optimising for local search terms (e.g., “plumber Sydney CBD” vs. “plumber Sydney”), adhering to Australian business registration requirements displayed on GBP, and ensuring mobile-friendliness for the high percentage of Australian searches conducted on smartphones. Furthermore, maintaining consistent citations across relevant Australian directories is vital.
Instead of navigating these technical complexities and ongoing maintenance yourself, let ROI.com.au handle your multi-location SEO strategy. We can take care of all this for you. Contact our team today to discuss a personalised plan for your business.
