Duplicate Google Business Profiles (GBPs) confuse both customers and Google’s algorithms, negatively impacting your local search ranking. As of early 2026, Google’s systems increasingly identify and flag these duplicates, but resolving them often requires direct intervention and a thorough understanding of their current verification processes.
- Automated Duplicate Finder: ROI.com.au’s platform now features an automated duplicate GBP finder, scanning Google Maps and Search results for listings matching your business name, address, and phone number (NAP).
- Real-Time NAP Monitoring: We continuously monitor your core business information across 70+ Australian directories, identifying inconsistencies that can *create* duplicates.
- Direct Google Support Liaison: Our team has established direct communication channels with Google’s Australian support team, expediting the resolution of complex duplicate claims.
In 2026, Australian businesses must be particularly vigilant regarding duplicate listings due to the increasing sophistication of Google’s algorithms and the growing number of third-party data aggregators. Incorrect or inconsistent NAP data across the web is a primary driver of these issues, and Google prioritises listings with consistent, verified information. Failing to address duplicates can lead to reduced visibility in local pack results and lost customers.
Instead of navigating the complexities of Google’s support system and manual verification processes, let ROI.com.au handle the technical details for you. Contact our team today and we can take care of all this for you.
