As of December 2025, Australian small businesses must prioritise creating comprehensive, authoritative content that directly answers user queries to perform well in Google’s evolving AI Overviews. Expect AI Overviews to increasingly synthesise information, meaning your content needs to be the definitive source.

To prepare for AI Overviews in 2026, focus on in-depth topic coverage and structured data implementation across your website. Ensure your business information on Google Business Profile is accurate and up-to-date, as this is a key source for local AI Overviews. Invest in creating high-quality, unique content that addresses specific customer pain points and offers clear solutions, as this will be favoured by AI.

Begin by auditing your existing content for comprehensiveness and clarity, and start developing a strategy for creating more detailed, expert-level articles and guides that can be easily summarised by AI.