SUPERHUMAN MARKETING

Can I track user engagement with forms on my website or app using GA4?

Why it matters

Yes, you can track user engagement with forms on your website or mobile app using Google Analytics 4 (GA4).

 

GA4 allows you to track user interactions on your website or mobile app, including form submissions. To track form submissions with GA4, you need to add the GA4 tracking code to your website or mobile app and set up form submission tracking. This is typically done by adding a small piece of JavaScript code to your form’s HTML, which triggers an event when the form is submitted.

 

You can then use GA4’s reporting feature to see data on form submissions, such as the number of form submissions, the conversion rate, and the average time spent on the form. You can also track the form fields and identify which fields have the most drop-offs, and use this data to improve the form’s usability and conversion rate.

 

Additionally, you can use GA4’s custom events and parameters to track additional information about the form submissions, such as the type of form or the user’s actions before and after submitting the form.

It is important to note that tracking form submissions with GA4 requires a little bit of technical knowledge and setup, and you will need to have a developer or technical expert to help you with the implementation.